Client: 12 INYA Grill & Lounge
Scope: Branding, Photography, Website, Social Strategy, Media Buying
Background
Located at the intersection of House No.12 and Yangon’s iconic Inya Road, 12 INYA is a premium grill and lounge. Its brand is inspired by its address and the unique experience it offers,elegant dining surrounded by a lush garden right at the heart of the venue. To stand out in a competitive hospitality market, 12 INYA needed a brand that felt both luxurious and timeless while being digitally present and engaging.
The Challenge
As a new entrant to Myanmar’s F&B scene, 12 INYA faced a few core challenges:
- Creating a brand that feels modern, elegant, and timeless.
- Designing a logo that connects with the place and its story.
- Building a website that is simple to use and reflects the brand.
- Growing their presence on social media to reach new customers.
Our Solution
BEYOND 360 delivered a full-suite solution to position 12 INYA as a standout premium lifestyle destination.
✅ Logo & Branding
We designed a classy and timeless logo using clean lines and a gold color scheme. The logo was recognized and featured on DesignRush as one of the best designs.
✅ Photography
We captured beautiful shots of the lounge, food, and atmosphere to bring the brand to life visually.
✅ Website
We built a clean and responsive website that’s easy to navigate and reflects the look and feel of the lounge.
✅ Social Media Strategy
We created and managed content for 12 INYA’s Facebook and Instagram pages, helping them grow their audience and connect with customers.
✅ Media Buying
We ran ads to increase reach and bring attention to the new brand online.
Results & Impact
Through a unified creative and strategic approach, BEYOND 360 achieved tangible impact for 12 INYA:
Logo featured on DesignRush for its timeless and sophisticated design.
Built a full digital presence from the ground up.
Grew social presence from 0 to 22K+ page likes.
Achieved 2.5M+ reach, 6.5M+ impressions, and 80K+ engagement in a short span.
Conclusion
Our partnership with 12 INYA shows how brand storytelling, paired with strong design and digital execution, can transform a new business into a standout name. By creating a brand that feels timeless and a digital presence that engages, BEYOND 360 helped 12 INYA make a lasting first impression and continue to grow.
Is your brand ready to stand out and make a lasting impression?
Let’s build something bold together.
